Redefining the Future of Acceptable Ads: Shifting to a Principle-Based Approach
17. January 2025
For over a decade, the AAC has applied a format-based
26. July 2024
Invitation for User Feedback: Changes to Acceptable Ads Standards
Invitation for User Feedback: Changes to Acceptable Ads Standards
26. July 2024
Acceptable Ads are ads compliant with the Acceptable Ads Standard,
Acceptable Ads Standards Hit 350 Million Users Worldwide
3. May 2024
Marks 40% Uptick in Users Since Q3 2022 TORONTO (May
12th Acceptable Ads Committee Meeting
15. April 2024
The Acceptable Ads Committee held a meeting of Representatives on
Overwhelming Majority of Internet Users Want Sustainability Standards for Digital Advertising
28. March 2024
Research Suggests Sustainability Standards Could Increase Publisher Revenue and Marketer
Recap of the 11th Acceptable Ads Committee Board Meeting
19. December 2023
On December 6, 2023, the Acceptable Ads Committee gathered for
Tenth Acceptable Ads Committee Meeting
25. July 2023
The Acceptable Ads Committee held its 10th board meeting on
Acceptable Ads Offer a More Carbon-Friendly Experience
17. May 2023
Environmental sustainability is one of the most important issues facing
In-view ad refresh is now allowed in Acceptable Ads
13. February 2023
The Acceptable Ads Standard is now the default ad experience